Question:
What is the current analysis of Dunkin Donuts?
mattrj89
2006-04-09 18:56:27 UTC
What is the current analysis of Dunkin Donuts?
Two answers:
Conan the Librarian
2006-04-09 19:30:12 UTC
I am a business librarian, so let me consult Hoovers business database to get you some current data.



Dunkin' Brands, Inc.

130 Royall St.

Canton, MA 02021



Phone: 781-737-3000

Fax: 781-737-4000

http://www.dunkinbrands.com



The company has more than 12,000 quick-service eateries, including Dunkin' Donuts, Baskin-Robbins, and Togo's. With about 6,100 shops in 30 countries (4,400 of which are in North America), Dunkin' is the world's leading chain of donut shops. Baskin-Robbins is a leading seller of ice cream and frozen snacks with its more than 5,400 outlets (about half are located in the US). Dunkin's Togo's shops (more than 400 West Coast units) serve a variety of made-to-order sandwiches. About 1,100 locations offer a combination of the company's brands. Dunkin' Brands is owned by a group of private investment firms.





Under CEO Jon Luther (formerly president of AFC Enterprises' Popeyes Chicken & Biscuits chain), Dunkin' Brands began an aggressive campaign to reinvent and expand its brands. It rolled out a free-standing store design for its Baskin-Robbins concept and expanded Togo's to compete with the likes of Panera Bread.



After Allied Domecq was taken over by French beverage-maker Pernod Ricard in 2005, it put Dunkin' up for sale. In 2006 Pernod accepted a $2.4 billion bid offered jointly by the investment firms of Bain Capital, The Carlyle Group, and Thomas H. Lee Partners, taking Dunkin' private. In addition to the Dunkin' Donuts operation, the sale also included the Baskin Robbins ice cream chain and Togo's sandwich shops.



Despite its changes in ownership, the company continued to expand, investing a $60 million for the addition of seven new Dunkin' Donuts outlets in the Cincinnati area.



In 2004 Dunkin' Donuts agreed to partner with Alimentation Couche-Tard (the owner of Circle-K, Mac's, and Dairy Mart convenience stores) and develop up to 90 new stores in the Cleveland, Ohio area.



Dunkin' Donuts coffee sales have accounted for more than 60% of the chain's total sales, which enabled it to absorb any low-carb diet losses (the cause of considerable damage to companies like Interstate Bakeries and Krispy Kreme). The company began an ad campaign in 2004 accentuating this coffee market strength, a campaign called "Bring Yourself Back." By introducing espresso and other specialty coffees to the menu, it hoped to increase sales at Dunkin' Donuts by stealing business from Starbucks and Krispy Kreme. It also launched a line of branded whole-bean coffee to compete in the retail sector.



In 2004 the company changed its name from Allied Domecq Quick Service Restaurants to Dunkin' Brands, focusing more on its top brand,. Dunkin' Donuts, and less on its parent company, Allied Domecq. In addition it opened 10 Dunkin' Donuts shops in Wal-Mart stores in 2004, an attempt at new cobranding effort.
jmastrianno
2006-04-10 05:09:57 UTC
my current analysis is that they have great donuts and i love their coffee.


This content was originally posted on Y! Answers, a Q&A website that shut down in 2021.
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